OUR STORY
It started in our backyard; with a few chicks, some ducklings, and a lot of learning along the way. Then chicken math took over.
Like many new keepers, we quickly found ourselves with more birds, more coops, and more unexpected challenges.
Cracked waterers in winter. UV-brittle feeders in summer. Overflowing troughs, leaking waterers, and far too many trips to the feed store to replace gear that just couldn’t keep up.
That’s when we asked ourselves:
How could we help others avoid the same frustrations?
Designed From the Ground Up
We tested just about every feeder and waterer we could find, but none truly checked all the boxes.
Every option seemed to involve a trade-off: too flimsy, overly complex, or simply not built with real-world use in mind.
We decided to design our own, starting with the birds. Our approach is rooted in practical, animal-first design, with simplicity and durability as core values in everything we create.
Built for Birds. Designed for Keepers.
We went through dozens of designs and prototypes to solve the real frustrations we faced as chicken keepers:
- Feeding height tailored specifically for poultry
- UV-stabilized, food-grade HDPE construction
- Four sturdy, adjustable legs
- Easy-fill design that actually is easy
- Built-in anti-waste rings to cut down on mess
- Can hang without spinning or unwinding—or stand securely on its own
You shouldn’t have to rebuild your setup every season.That’s why we use UV-stabilized, food-grade HDPE. Your chickens eat off it every day. Shouldn’t it be food-safe?
HDPE won’t leach, crack, or warp. It’s the reason our gear lasts for years, not just a few seasons.
No fragile parts. Fewer replacements.
More time enjoying your flock.
Simple. Durable. Built for real life.
Today, our mission grows beyond tougher gear.
We’re building a community of keepers who believe healthier birds start with smarter design — and we’re just getting started.
Thanks for being part of the flock,
Claudia & Llywellyn
